Add a nice image to your Google Places listing to grab peoples attention when they search for your services. This example shows how the search results have changed… http://www.google.co.nz/search?q=webdesign+wellington Need help? Call Anyware
Continue readingHow good is your after sales service?
Sometimes people ask us “how good is your after sales service?” because after their last web company built their web site they never heard from them again. Watch the video
Continue readingThe unauthorised guide to creating happy customers with your web site
We ran a contest on Facebook over the last couple of weeks to find out the most effective thing you’ve done to create a great experience for your customers. People who responded went in the draw to win Debbie Mayo-Smith’s book “101 Quick Tips – Create a Great Customer Experience”. We all know the best way to bring your customers back (with a queue of friends behind them) is to give them a great experience. And you came up with some fantastic… Read the article – The unauthorised guide to creating happy customers with your web site
Continue readingAnswer your customers before they ask
What questions have your customers asked you this week? Add the answers to your FAQ page – you won’t have to answer them over and over AND you may prevent a good prospect from leaving your web site with an unanswered question. More tips like this at our next web design seminar – Simplifying the Internet
Continue readingAre you a “Product Pusher” or a “Problem Solver”?
Your customers want answers to their problems, not facts about your products or services. So the more you can solve your customer’s problems the more sales you will achieve. “And how do I do this?” you ask. Well it’s all about “asking better questions” about your customer’s requirements, what outcomes do they want that will make their life easier and more productive, get them higher exposure, make them more revenue, lower their costs, etc, etc, etc.
Continue readingShipMyTrade Web Site – Auction Courier
The new ShipMyTrade web site makes it really easy for Trademe users to buy, sell and ship items that we previously too expensive or inconvenient to ship. ShipMyTrade, Auction Courier – http://www.shipmytrade.co.nz/
Continue readingBuild your marketing machine
Every business has a “Marketing Machine”. Does yours happen by accident and run away in it’s own direction or do you plan it and steer it? What small improvements have you made to it lately? Learn more at our web design seminar – Simplifying the Internet
Continue reading“What do I get”?
What do your customers think is the most important benefit of your product or service? If you glance at your home page is it REALLY obvious that this is what you deliver?
Continue readingGet onto Google places
This may be the most cost effective marketing tool I’ve ever seen . . . Are you on the Google map when somebody local searches for you (e.g. “accountant lower hutt”)? The new Google Places makes it easy to get on the map for your best keyword. http://www.google.com/local/add
Continue readingMake your web site address work harder
Don’t just give people your web site address – compel them to visit. “Visit our web site at www.anyware.co.nz” gives you no reason to visit us. ” See all our work at www.anyware.co.nz” motivates you to visit us. Use this in all your advertising, signage, business cards etc.
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