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Author: Phil Donaldson

August 17, 2017 Phil Donaldson

Stripe, Paypal or Shopify Payments – which payment processor is best?

Does your business have an online payment system? If yes, then you need to look at which payment option systems suit your New Zealand business the best.

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March 7, 2017 Phil Donaldson

Is YOUR website a perfect TEN or a perfect “Belly Flop”?

A user friendly website responsive to mobile phones and tablets with professional images and easy to read fonts is a great starting point to keep your visitors engaged. What else do you need to create a positive online impression.

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February 8, 2017 Phil Donaldson

What is an 80/20 website evaluation?

Learn about the Pareto’s 80/20 Principle where 20% of effort produces 80% of the results. How does this relate to your website and sales returns.

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November 11, 2016 Phil Donaldson

Marketing and Selling Online is Booming. There are now almost 5 billion web pages live on the Interweb. Where does YOUR website rank?

As marketing and selling online is continually increasing you need to stand out from your competitors. Discover the marketing strategies you need to consider to get the leading edge.

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July 27, 2016 Phil Donaldson

When was the last time you received a red hot referral for YOUR Business?

If you want people to make referrals to your products or services you also need to do the same. When a referral comes to you the prospect may have tried to Google your business. What will they find (or not find)?

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June 13, 2016 Phil Donaldson

Sales Tips: Position Your Company as Your Industry Leader

For a successful business you need to be a great leader and an expert in your field. Building trust and empathy with your clients and customers will encourage them to come back to you for continual business. This article highlights leadership qualities and how small tweaks can make a difference.

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May 9, 2016 Phil Donaldson

Sales Tips: Question Sell, A Sales Pitch Doesn’t…

Establish trust with your customers by asking questions to find out what then need. Your expert knowledge will help identify the right product for them. This will result in happy customers and repeat purchases as demonstrated in this article.

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April 15, 2016 Phil Donaldson

Should Your Website Use Long Scrolling Pages?

Long scrolling website or long scrolling home page? Whats is the difference? Will readers scroll? What are the benefits? Find answers to these questions and learn more about long scrolling.

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April 8, 2016 Phil Donaldson

Sales Tips: Overcoming Sales Objections

Avoid buying into sales objections and lose a sale. You can do this by having answers prepared for them with a mental script. The same should be for your website and we will show you how.

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December 1, 2015 Phil Donaldson

Sales Tips: Promoting Your Price

Love a bargain? The way you promote your sales price on your website (or in store) will determine a sale. Are you following any of these practices?

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