Last week I was searching to purchase some waterproof sports gear and I used some very simple Keywords to find a supplier and make a quick purchase.
Continue readingCategory: E-Commerce
Does Your Website Scare Your Customers Away?
I was staring hard at Windows 10 and sneering back at me was “Windows Update Failed”. It didn’t care about my 3pm deadline.
Where was hope when I needed it?
Simplify Your Sales Process to Increase Your Conversion Rates
Watch British comedian Michael McIntyre humourous look at online bookings. If your eCommerce business matches McIntyre’s experience them its time to review your online shopping process and make the changes for a positive impression.
Continue readingHow to accept online credit card payments for your business
Are you a business with online payment options? You need to find the right payment system for your type of business from the very start. Here is a guide to online payment process options.
Continue readingStripe, Paypal or Shopify Payments – which payment processor is best?
Does your business have an online payment system? If yes, then you need to look at which payment option systems suit your New Zealand business the best.
Continue readingFeatures Tell, Benefits Sell
Our friend Susie, who we met browsing online for sports tops, is a busy person and shops online whenever she can. For her mother’s birthday, she went shopping for a nice pair of earrings. The first site she went to had a product description that read something like this: The perfect everyday diamond hoops! These 18ct yellow gold earrings consist of a single row of round brilliant diamonds, claw set on the front of a hinged two piece mount. So did the second. The third site was only slightly different. Now earrings are a bit different from sports tops and
Continue readingAn Abandoned Shopping Cart Doesn’t Have to Mean a Lost Customer
How Can You Win Back Lost Online Shoppers?
An abandoned shopping cart doesn’t have to mean a lost customer. In the last Sales Tip we looked at how coupons are a good way to promote your business. Did you know you can also use them to entice lost customers to return and complete their transaction?
How Gift Coupons Help With Repeat Business
This month let’s look at ways to increase repeat business with your loyal customers and ways to encourage their repeat business with you. Let’s start by thinking about gift certificates and coupons and the most effective ways to promote these within your business. Did You Know Your Customers Love Saving Money? Of course you did! And what better way to increase sales and customer loyalty than by offering them attractive money saving gift coupons to use with their next purchase? Each coupon can be customised, so you can create a discount that fits your marketing campaign. It doesn’t matter if
Continue readingThe Simple Secret To eCommerce Success
This month we look at and question some eCommerce strategies and how we can improve our sales conversions with quality product image displays. “Selling on-line” is essential for some businesses and done well it can be very profitable. But done poorly it can be a drain on your eCommerce investment. Let’s start by thinking about…… A Picture is Worth a Thousand Words – How many times have we heard this expression? When you saw that brochure of the gleaming new car with its sparkling paint job, did it influence your decision to buy? Or that travel catalogue with the setting sun
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