I don’t know about you, but when I want to find where a business is located, I go straight to Google Maps. It’s so easy to use and gives me everything I need. I don’t bother with the online White Pages at all these days, because I find it clunky in comparison. And as for the book, you need a magnifying glass to read it. With Spring approaching, I decided it was time for not just a spring clean but also a spring makeover – starting with new curtains. I knew the names of a few local businesses and decided
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Disc Profiling And What You Need To Know
There are a lot of people that consider DiSC to be a personality test. In truth, DiSC is a personality profiling tool developed to help us understand individual behaviors, personality and temperament. Summarily, DiSC profiling tools provide a better understanding of how people act, interact with others and how they think, Because it is supported by many years of expert research and validation, DiSC has quickly become the world’s widely used profiling tool. And because of its popularity, it is not at all difficult to find companies that you can get DiSC profiling tools from. If you need information about
Continue reading5 Website Errors to Put People Off Buying From You
One day a resident of Feilding was reading a newspaper when an article about a local retailer caught her eye. In the article Feilding, was referred to about six times and each time the town’s name was spelt Fielding. Now Feilding does have a unique spelling that contradicts the English Grammar rule of “i before e” so it’s an easy mistake to make, and not one a spell-checker is likely to pick up. This reader though, was understandably annoyed about seeing her town’s name misrepresented in an article she really wanted to read. Consequently, the credibility of the article went
Continue readingReviews – The Backbone of Searching for Businesses Online
We’ve been looking at social media and reviews quite a bit in recent articles. It is becoming much more important and if you don’t think about this you could find your business left behind. I recently found an excellent article by Trond Lyngbø that comprehensively discussed the link between social media, local search engine and public relations. I’ve pulled out some of the key information that is particularly relevant to people running small and medium sized businesses. “A major shift has taken place that alters the way you’re doing business online” Now that’s a powerful statement. What the author is referring
Continue readingIs Your Website Simple, Memorable, Inviting and Fun to Read?
You only have a few seconds to capture website visitors’ attention. Miss the opportunity and it’s a win for one of your competitors. Don’t lose that opportunity with a website that is past its ‘best-buy’ date. Make sure your website is up to date, easy to use, and has relelvant information.
Continue readingManaging a Facebook Business Page is Easier With a Personal Profile
Setting up a Facebook business page is really easy if you already have a personal profile – aka a Facebook personal page. If you don’t have a personal page and aren’t particularly interested in one, but do want a business page, we recommend you create a personal profile first. It will make managing your business page so much easier. You don’t have to use the personal page for anything other than logging into your business page. Nobody else ever has to see it if you don’t want them to! Though the two pages might look connected and you do use
Continue readingDo I Really Need Google+ For My Business?
Last month we looked at the growing importance of online reviews to your business. Now we’re going to take a look at one place where online reviews are becoming important – that’s in Google+. Do I Really Need Google+ for Business? Not everyone yet appreciates the significance of Google+, probably because so far it hasn’t gained the traction that Facebook and Twitter have as general social media sites. Like Facebook, Google supports both personal and business pages. While many businesses now have a Facebook page, not so many are bothering with a Google+ Business Page. It’s just one more thing
Continue readingMarketing: An Introduction (11th Edition)
This best-selling, brief text introduces marketing through the lens of creating value for customers. With engaging real-world examples and information, Marketing: An Introduction shows readers how customer value—creating it and capturing it—drives every effective marketing strategy. Marketing: An Introduction (11th Edition)
Continue readingWeb Development For Mobile Web
People are using many different mobile and desktop devices as their principal way of accessing the internet and its related services. Having a mobile website has become mandatory for any website. The techniques that web developers and site owners use for different websites are always distinct. The ultimate outlook depends upon the main intention of the website. The following are useful tips to follow when coming up with a web development project. 1. Begin With The Thought Of Your Customer Latest Internet Amazon productsThe Victorian Internet: The Remarkable Story of the Telegraph and the Nineteenth Century’s On-line Pioneers A new
Continue readingBook Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even if You Hate Marketing and Selling
The new edition of the bestselling business development guide Book Yourself Solid, Second Edition reveals why self-promotion is a critical factor to success, giving you a unique perspective that makes this guide much more than an ordinary “how to” manual for getting more clients and raising a business profile. Book Yourself Solid, Second Edition enables you to adopt the right promotional perspective and provides the strategies, techniques, and skills necessary to get more clients and increase profits. Through verbal and written exercises, you’ll discover the keys to developing a strong marketing plan and brand image. Features unique, personalized, updated social
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