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Adding Value to your Marketing Course. Marketers understand that even the best products and services will go unsold if they cannot communicate the value to the customer. Understanding this value-based approach is critical for marketing students today, and is at the forefront of this text, setting it apart. This approach is emphasized throughout the text, and demonstrated through the use of the Adding Value boxes found in each chapter. In their 3rd edition of M: Marketing, Grewal and Levy present a concise, impactful, and easy to read approach to Principles of Marketing. The text delivers value to both instructor and
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Have you been in a situation where you are in the middle of an important long-distance travel and also you suddenly exhaust charge with your cell phone? Well, I have personally been in many such situations like this and cursed my cell phone several times only until I got a hold of this little, handy lip stick smartphone battery extender device called Voltpod Mini. Voltpod Mini is an awesome smartphone battery extender that's sufficiently small enough and can fit into any bag or pocket and it is made to recharge a battery of mobile devices. I am a regular traveler
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As a small business owner you are also responsible for marketing your business. In this book ‘Duct Tape Marketing Revised & Updated’ find out how to develop your marketing plan and execute it.
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In the early days of writing my newsletter I often received a less than overwhelming response. It made me wonder if it was worth all the time and effort. Fortunately, now and then, someone told me they read every article I published, or that they loved a particular article and they ended up buying something because of it. Even if I got no immediate response I knew my efforts were generating business. Go Social … With the growing trend towards social media, people wonder what the future of email marketing is. Well, email marketing is going nowhere. It’s been around
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